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Skills

Customer Journey
Orchestration
Marketing Automation
Strategy
Campaign Operations &
Optimisation
Stakeholder Management
Agile Delivery (Scrum, Jira)
Team Leadership & Advisory

About

Results-driven Lead MarTech Consultant with 10+ years of experience delivering enterprise-scale digital marketing transformation across financial services, pharma, retail and luxury. Expert in Salesforce Marketing Cloud, with a proven track record of improving marketing ROI and operational efficiency through data-driven customer journey orchestration. Trusted advisor to C-level and senior stakeholders, leading programmes from strategy through implementation to continuous optimisation